Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Vehicles, Arts & Entertainment, Computers Electronics & Technology, Sports and 19 other categories.

2 AdMeta is leading in Gambling.

Geography

1 Demdex is leading in most countries, including United States, Australia, Canada, United Kingdom and 68 other countries.

2 AdMeta is leading in Poland, Belgium, Romania, Norway and 2 other countries.