Market Share by Top Websites

1 Etarget is leading in Top 1M Sites and The Entire Web.

2 AdMeta is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Etarget has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 157 other categories.

2 AdMeta is leading in Newspapers, Home & Garden, Fishing, Nursery & Playroom and 4 other categories.


1 AdMeta is leading in most countries, including Poland, Spain, France, Russia and 56 other countries.

2 Etarget is leading in Hungary, Slovakia, Czech Republic, Bulgaria and 30 other countries.