Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdMeta is still behind Exponential in all market share segments.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Computer & Electronics and 125 other categories.

2 AdMeta is leading in People & Society, Business & Industry, Food & Drink, Shopping and 28 other categories.

Geography

1 Exponential is leading in most countries, including United States, United Kingdom, India, Canada and 87 other countries.

2 AdMeta is leading in Poland, Russia, Romania, Spain and 39 other countries.