Market Share by Top Websites

1 Exponential is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Exponential in all segments.

Websites Categories

1 Exponential has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Computer & Electronics, Games and 123 other categories.

2 AdMeta is leading in People & Society, Food & Drink, Cooking & Recipes, Religion & Spirituality and 18 other categories.

Geography

1 Exponential is leading in most countries, including United States, United Kingdom, India, Canada and 89 other countries.

2 AdMeta is leading in Poland, Spain, Russia, France and 23 other countries.