Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, GroupM Server is still behind AdMeta in all market share segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 75 other categories.

2 GroupM Server is leading in Autos & Vehicles, Makes & Models, Law & Government, Automotive Industry and 7 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 65 other countries.

2 GroupM Server is leading in Germany, Denmark, Australia, Croatia and 3 other countries.