Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, GroupM Server is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 100 other categories.

2 GroupM Server is leading in Movies, Web Hosting, Makes & Models, Automotive Industry and 10 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, France, Spain, Russia and 85 other countries.

2 GroupM Server is leading in Denmark, Austria, Croatia, Pakistan and 4 other countries.