Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, interclick is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 82 other categories.

2 interclick is leading in Universities & Colleges, Law, General Merchandise, Pharmacy and 2 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 75 other countries.

2 interclick hasn't got a lead over AdMeta in any country.