Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 73 other categories.

2 MSN Ads is leading in Animation & Comics, Recreation & Hobbies, Outdoors, Publishing & Printing and 14 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 69 other countries.

2 MSN Ads is leading in United States, Japan, India, Thailand and 7 other countries.