Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 102 other categories.

2 Optimatic is leading in Home & Garden, Nursery & Playroom, Home Improvement, Libraries & Museums and 2 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 81 other countries.

2 Optimatic is leading in China, Japan and Mozambique.