Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Parrable is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 70 other categories.

2 Parrable is leading in Business & Industry, Shopping, Marketing & Advertising, Beauty & Fitness and 28 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 66 other countries.

2 Parrable is leading in China, United States, Netherlands, Canada and 15 other countries.