Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 99 other categories.

2 Popin is leading in Celebrities & Entertainment News, Beauty, Beauty & Fitness, Online Marketing and 15 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, France, Spain, Russia and 80 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 10 other countries.