Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Scupio is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 108 other categories.

2 Scupio is leading in Clothing, Nursery & Playroom, Publications, Medicine and 5 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 91 other countries.

2 Scupio is leading in Taiwan and Hong Kong.