Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Computer & Electronics and 96 other categories.

2 AdMeta is leading in Arts & Entertainment, News & Media, Internet & Telecom, Food & Drink and 51 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 72 other countries.

2 Specific Media is leading in United States, United Kingdom, Denmark, Norway and 23 other countries.