Market Share by Top Websites

1 AdMeta is leading in The Entire Web.

2 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Music & Audio and 71 other categories.

2 AdMeta is leading in Business & Industry, Internet & Telecom, Shopping, Food & Drink and 58 other categories.


1 AdMeta is leading in most countries, including Poland, Russia, Romania, Spain and 84 other countries.

2 Sprinkle is leading in Czech Republic, Sweden, Slovakia, Norway and 17 other countries.