Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sprinkle is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, People & Society, Sports and 55 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Music & Audio, Food & Drink and 46 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, Russia, France and 72 other countries.

2 Sprinkle is leading in Sweden, Norway, Denmark, Slovakia and 8 other countries.