Market Share by Top Websites

1 AdMeta is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yieldlab is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 96 other categories.

2 Yieldlab is leading in Telecommunications, Investing, Relationships & Dating, Accommodation & Hotels and 24 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, France, Spain, Russia and 85 other countries.

2 Yieldlab is leading in Germany, Austria, Switzerland, Myanmar and 6 other countries.