Market Share by Top Websites

1 AdMicro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adtegrity is clearly lagging behind, losing to AdMicro in all segments.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Movies and 42 other categories.

2 Adtegrity is leading in People & Society, Business & Industry, Real Estate, Adult and 26 other categories.

Geography

1 Adtegrity is leading in most countries, including United States, India, United Kingdom, Turkey and 14 other countries.

2 AdMicro is leading in Viet Nam, Japan, Canada, Taiwan and 3 other countries.