AdMicro is leading in Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Business & Industry and 49 other categories.
BrandReach is leading in Adult, People & Society, Computer & Electronics, Software and 15 other categories.
BrandReach is leading in most countries, including United States, Russia, China, Germany and 37 other countries.
AdMicro is leading in Viet Nam, Japan, Azerbaijan, Philippines and 3 other countries.