AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Business & Industry and 44 other categories.
BrandReach is leading in Adult, Computer & Electronics, Software, Industrial Goods & Services and 2 other categories.
BrandReach is leading in most countries, including United States, China, Germany, Turkey and 25 other countries.
AdMicro is leading in Viet Nam, Thailand, Russia, Taiwan and 11 other countries.