Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites and Top 100K Sites.

2 AdMicro is leading in Top 1M Sites.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Business & Industry and 37 other categories.

2 DoubleClick AdExchange is leading in Travel, Tourism, Music & Audio, Accommodation & Hotels and 36 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 39 other countries.

2 AdMicro is leading in Viet Nam, Japan, Russia, Egypt and 5 other countries.