Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMicro is clearly lagging behind, losing to ExactTarget in all segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 177 other categories.

2 AdMicro is leading in Movies, Social Network, Celebrities & Entertainment News, Classifieds and 4 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, Australia, Great Britain, Brazil and 105 other countries.

2 AdMicro is leading in Viet Nam, Tokelau, Central African Republic, Sao Tome And Principe and one other country.