Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites.

2 AdMicro is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Health, Science & Education and 5 other categories.

2 GroupM Server is leading in Computers Electronics & Technology, Games, Vehicles, E-commerce & Shopping and 2 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, United States, Germany, France and 17 other countries.

2 AdMicro is leading in Vietnam, Australia, South Korea, Egypt and one other country.