Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 78 other categories.

2 AdMicro is leading in Internet & Telecom, Shopping, Business & Industry, Movies and 12 other categories.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, India, Russia and 40 other countries.

2 AdMicro is leading in Vietnam, Japan, Tuvalu, Tokelau and 6 other countries.