Market Share by Top Websites

1 Parrable is leading in Top 1M Sites and The Entire Web.

2 AdMicro is leading in Top 100K Sites.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Marketing & Advertising and 62 other categories.

2 AdMicro is leading in News & Media, Arts & Entertainment, Movies, Music & Audio and 22 other categories.

Geography

1 Parrable is leading in most countries, including China, United States, Canada, Germany and 59 other countries.

2 AdMicro is leading in Vietnam, Palestinian Territories, Tokelau, Tonga and one other country.