Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdMicro is still behind Platform161 in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Arts & Entertainment, Shopping and 82 other categories.

2 AdMicro is leading in News & Media, Social Network, Movies, Games and 12 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Germany and 41 other countries.

2 AdMicro is leading in Viet Nam, China, Malaysia, Taiwan and 2 other countries.