Market Share by Top Websites

1 AdMicro is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Scripps Networks is clearly lagging behind, losing to AdMicro in all segments.

Websites Categories

1 AdMicro has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Internet & Telecom, Movies and 53 other categories.

2 Scripps Networks is leading in People & Society, Food & Drink, Cooking & Recipes, Religion & Spirituality and 11 other categories.

Geography

1 Scripps Networks is leading in most countries, including United States, Canada, France, Germany and 26 other countries.

2 AdMicro is leading in Viet Nam, Tokelau, Russia, Japan and 13 other countries.