AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 116 other categories.
AdMicro is leading in News & Media, Social Network, Movies, Games and 14 other categories.
Specific Media is leading in most countries, including United States, United Kingdom, Denmark, France and 56 other countries.
AdMicro is leading in Viet Nam, Japan, Armenia and Algeria.