Market Share by Top Websites

1 Sproutable is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Sproutable in all segments.

Websites Categories

1 Sproutable has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, TV & Video and 55 other categories.

2 AdMicro is leading in News & Media, Internet & Telecom, Business & Industry, Shopping and 22 other categories.

Geography

1 Sproutable is leading in most countries, including United States, India, Pakistan, United Kingdom and 72 other countries.

2 AdMicro is leading in Viet Nam, Japan, New Zealand, Lao and 2 other countries.