AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdMicro has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Internet & Telecom, Shopping and 40 other categories.
TapIt! is leading in TV & Video, Pets & Animals, Real Estate, Pets and 12 other categories.
TapIt! is leading in most countries, including United States, India, Canada, Indonesia and 7 other countries.
AdMicro is leading in Viet Nam, Russia, South Korea, Japan and 6 other countries.