Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMicro is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 139 other categories.

2 AdMicro is leading in Movies, Social Network, Classifieds, Newspapers and 6 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Australia and 45 other countries.

2 AdMicro is leading in Vietnam, Norway, Belarus, Chile and 6 other countries.