Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMicro is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, News & Media, Software, Arts & Entertainment and 71 other categories.

2 AdMicro is leading in Movies, Shopping, Social Network, Education and 20 other categories.


1 Underdog Media is leading in most countries, including United States, United Kingdom, Canada, India and 56 other countries.

2 AdMicro is leading in Viet Nam, Myanmar, Madagascar and Kazakhstan.