AdMicro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Vocus has better usage coverage in more websites categories. Including Business & Industry, People & Society, Health, Computer & Electronics and 38 other categories.
AdMicro is leading in News & Media, Arts & Entertainment, Internet & Telecom, Shopping and 28 other categories.
Vocus is leading in most countries, including United States, Canada, China, United Kingdom and 19 other countries.
AdMicro is leading in Vietnam, Russia, Japan, Australia and 10 other countries.