1
Adsterra is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, AdMob is clearly lagging behind, losing to Adsterra in all segments.
1
Adsterra has better usage coverage in more websites categories. Including Adult, Computers Electronics & Technology, Gambling, Arts & Entertainment and 10 other categories.
2
AdMob is leading in News & Media, Vehicles, E-commerce & Shopping and Food & Drink.
1
Adsterra is leading in most countries, including United States, India, Russia, Germany and 81 other countries.
2
AdMob is leading in Japan, Paraguay, Portugal and Puerto Rico.