Market Share by Top Websites

1 Adsterra is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Adsterra in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 59 other categories.

2 Adsterra is leading in Adult, File Sharing, Web Design, Ad Network and one other category.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, United States and 46 other countries.

2 Adsterra is leading in India, Brazil, Australia, Spain and 8 other countries.