Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Movies, Sports and 93 other categories.

2 AdMob is leading in People & Society, Internet & Telecom, Computer & Electronics, Music & Audio and 20 other categories.

Geography

1 AdvertServe is leading in most countries, including Russia, Turkey, United States, Ukraine and 57 other countries.

2 AdMob is leading in Indonesia, Japan, Italy, India and 20 other countries.