Market Share by Top Websites

1 AOL On is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to AOL On in all segments.

Websites Categories

1 AOL On has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 191 other categories.

2 AdMob is leading in Mobile Developers, Telecommunications, Programming, Gambling and 8 other categories.

Geography

1 AOL On is leading in most countries, including United States, United Kingdom, Canada, Russia and 109 other countries.

2 AdMob is leading in Indonesia, Azerbaijan, Lebanon, Timor-Leste and 4 other countries.