Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Sports and 145 other categories.

2 AdMob is leading in Internet & Telecom, Computer & Electronics, Adult, Software and 26 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, Australia and 63 other countries.

2 AdMob is leading in Indonesia, Italy, Japan, Viet Nam and 18 other countries.