Market Share by Top Websites

1 AvantLink is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to AvantLink in all segments.

Websites Categories

1 AvantLink has better usage coverage in more websites categories. Including Shopping, Sports, Business & Industry, Arts & Entertainment and 155 other categories.

2 AdMob is leading in Telecommunications, Mobile Developers, Investing, Animation & Comics and 3 other categories.

Geography

1 AvantLink is leading in most countries, including United States, Canada, United Kingdom, India and 99 other countries.

2 AdMob is leading in Indonesia, Japan, Italy, Lithuania and 10 other countries.