Market Share by Top Websites

2 In terms of market share, AdMob is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 17 other categories.

2 Banner Connect is leading in Pets & Animals.

Geography

1 AdMob is leading in most countries, including Japan, Italy, United States, France and 26 other countries.

2 Banner Connect is leading in Israel.