Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 81 other categories.

2 BrightRoll is leading in Autos & Vehicles, Car Buying, Finance, Food & Drink and 27 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 69 other countries.

2 AdMob is leading in Indonesia, Italy, Japan, India and 20 other countries.