Market Share by Top Websites

1 CheckM8 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to CheckM8 in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 96 other categories.

2 CheckM8 is leading in Newspapers, Financial Management, Law & Government, Medicine and 15 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Italy, India, Russia and 41 other countries.

2 CheckM8 is leading in Japan, United States, Israel, Netherlands and 23 other countries.