2
In terms of market share, AdMob is clearly lagging behind, losing to CheckM8 in all segments.
1
CheckM8 has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Consumer Services, Food & Drink, Science & Education and 7 other categories.
2
AdMob is leading in Computers Electronics & Technology, News & Media, Games, Adult and 5 other categories.
1
AdMob is leading in most countries, including Japan, Italy, France, Australia and 24 other countries.
2
CheckM8 is leading in United States, Israel, China, Belgium and 3 other countries.