Market Share by Top Websites

1 Clickadu is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Clickadu in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 59 other categories.

2 Clickadu is leading in Adult, Movies, Publications, Womens Interests and one other category.


1 AdMob is leading in most countries, including Japan, Indonesia, Italy, India and 39 other countries.

2 Clickadu is leading in United States, Germany, Russia, China and 22 other countries.