1
Cobalt Group is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, AdMob is clearly lagging behind, losing to Cobalt Group in all segments.
1
AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 9 other categories.
2
Cobalt Group is leading in Vehicles, E-commerce & Shopping and Pets & Animals.
1
Cobalt Group is leading in most countries, including United States, Pakistan, India, Canada and 17 other countries.
2
AdMob is leading in Japan, Italy, France, Australia and 13 other countries.