Market Share by Top Websites

1 DoublePimp is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to DoublePimp in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 15 other categories.

2 DoublePimp is leading in Adult.

Geography

1 DoublePimp is leading in most countries, including United States, Germany, Belgium, China and 21 other countries.

2 AdMob is leading in Japan, Italy, France, Australia and 16 other countries.