Market Share by Top Websites

1 Facilitate Digital is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Facilitate Digital in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 35 other categories.

2 Facilitate Digital is leading in Business & Industry, Finance, Career & Education, Education and 35 other categories.


1 AdMob is leading in most countries, including Japan, Indonesia, Italy, United States and 41 other countries.

2 Facilitate Digital is leading in New Zealand, Australia, Austria, Netherlands and 13 other countries.