Market Share by Top Websites

1 Fiksu is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Fiksu in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 10 other categories.

2 Fiksu is leading in Business & Consumer Services, Science & Education and Lifestyle.

Geography

1 Fiksu is leading in most countries, including India, United States, Pakistan, Ukraine and 26 other countries.

2 AdMob is leading in Japan, Italy, France, Australia and 14 other countries.