Market Share by Top Websites

1 Ghostery is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AdMob is still behind Ghostery in all market share segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 50 other categories.

2 Ghostery is leading in Finance, TV & Video, Autos & Vehicles, Food & Drink and 23 other categories.


1 AdMob is leading in most countries, including Japan, Italy, Indonesia, India and 46 other countries.

2 Ghostery is leading in United States, Bulgaria, Mexico, United Kingdom and 12 other countries.