Market Share by Top Websites

1 Gorilla Nation is leading in Top 100K Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Gorilla Nation in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Business & Industry and 54 other categories.

2 Gorilla Nation is leading in Games, Video Games, Food & Drink, Movies and 10 other categories.


1 AdMob is leading in most countries, including Japan, Indonesia, Italy, India and 53 other countries.

2 Gorilla Nation is leading in United States, United Kingdom, Russia, Australia and 8 other countries.