Market Share by Top Websites

1 HOTWords is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 104 other categories.

2 AdMob is leading in Mobile Developers, Web Design, Investing, Home & Garden and 5 other categories.

Geography

1 HOTWords is leading in most countries, including Brazil, Mexico, Spain, Timor-Leste and 51 other countries.

2 AdMob is leading in Indonesia, Japan, Italy, India and 30 other countries.