Market Share by Top Websites

1 httppool is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to httppool in all segments.

Websites Categories

1 httppool has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, Health and 59 other categories.

2 AdMob is leading in People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 26 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, United States and 40 other countries.

2 httppool is leading in Bulgaria, Serbia, Slovenia, Macedonia and 23 other countries.