Market Share by Top Websites

2 In terms of market share, AdMob is clearly lagging behind, losing to InterMundo Media in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Computers Electronics & Technology, News & Media, Arts & Entertainment, Games and 16 other categories.

2 InterMundo Media is leading in Food & Drink.

Geography

1 AdMob is leading in most countries, including Japan, Italy, France, Australia and 26 other countries.

2 InterMundo Media hasn't got a lead over AdMob in any country.