Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 77 other categories.

2 Invite Media is leading in News & Media, Technology News, Finance, Health and 30 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Italy, Japan, India and 55 other countries.

2 Invite Media is leading in United States, United Kingdom, Philippines, Poland and 10 other countries.