Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 50 other categories.

2 Invite Media is leading in Shopping, Travel, Accommodation & Hotels, Consumer Electronics and 23 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 36 other countries.

2 Invite Media is leading in United States, Germany, United Kingdom, France and 26 other countries.