Market Share by Top Websites

1 Invite Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMob is clearly lagging behind, losing to Invite Media in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Music & Audio, Business & Industry and 67 other categories.

2 Invite Media is leading in News & Media, People & Society, Technology News, Computer & Electronics and 56 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 51 other countries.

2 Invite Media is leading in United States, France, Germany, Canada and 23 other countries.