Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMob is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 54 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 23 other categories.

Geography

1 AdMob is leading in most countries, including Indonesia, Japan, Italy, India and 57 other countries.

2 Korrelate is leading in United States, Philippines and Costa Rica.