1
Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, AdMob is clearly lagging behind, losing to Ligatus in all segments.
1
Ligatus has better usage coverage in more websites categories. Including News & Media, Sports, Arts & Entertainment, Vehicles and 11 other categories.
2
AdMob is leading in Computers Electronics & Technology, Games, Community & Society, Finance and 3 other categories.
1
AdMob is leading in most countries, including Japan, United States, Australia, India and 22 other countries.
2
Ligatus is leading in France, Italy, Germany, Netherlands and 6 other countries.