Market Share by Top Websites

1 Luminate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdMob is still behind Luminate in all market share segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 204 other categories.

2 AdMob hasn't got a lead over Luminate in any websites category.

Geography

1 Luminate is leading in most countries, including United States, India, Canada, Russia and 129 other countries.

2 AdMob is leading in Japan, Italy, Saint Helena, Lithuania and 6 other countries.