Market Share by Top Websites

1 AdMob is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Meta Network is clearly lagging behind, losing to AdMob in all segments.

Websites Categories

1 AdMob has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Music & Audio and 109 other categories.

2 Meta Network is leading in Online.

Geography

1 AdMob is leading in most countries, including Japan, Indonesia, United States, Italy and 58 other countries.

2 Meta Network is leading in Mexico, Argentina, Colombia, Ecuador and one other country.